
- Emperion: A high-level name to describe the service and support provided by
this joint venture of EDS and John Alden Financial.

- Viscern: This company demonstrates its vision and concern by developing fundraising
and stewardship programs for nonprofit organizations.

- Excelis: Lomas Information Systems hired us to develop this name for its electronic
mortgage management system.

- Paymentech: This company uses the latest technology
to make sure merchants get paid.

- FutureBuilder: The Home Depot's employees can construct a solid future with this
401(k) plan.

- Stonebridge: When JCPenney Insurance needed a solid new name, they hired Flying
Start.